Elaine Williams-Morgan

Elaine Williams-Morgan is a Media and Management Consultant, Business Educator, and Author. She is the founder and director of Carican Media & Consulting which specializes in organizational innovation and global expansion, serving corporate entities and SMEs. Her passion lies in helping businesses clarify their value proposition and reposition for growth in the digital economy. She is the author of -  “Avalanche of Leads - Why You Should Use Social Media to Build Your Brand” - which explores social media adoption and impact.

Elaine is a former Programme Manager and Consultant with the RJR/Gleaner Communications Group, Television Jamaica and digital platform, 1Spotmedia. She also worked as Programme Manager and Consultant at CVM Television and as Programming Consultant with the Caribbean Media Corporation (CMC), Barbados, in the development of Caribbean channel, CaribVision. Elaine's wealth of experience in the broadcast media, extends to the development of television and radio channels, the development of media content, and the training of media specialists. Additionally, she served as a representative at various international television screenings, acquired content, and undertook negotiations for major media events. Elaine's media engagements also include cohosting “The Breakfast Club” which featured policymakers and thought leaders, "The Inner Circle,” focused on health and wellness, and “YourBusiness,” featuring business owners and entrepreneurs.

Elaine is also a skilled Business Educator and Corporate Trainer who delivers both face-to-face and online teaching. She has developed and presented various media and business courses, undertaken research, and published on the impact of cable television on traditional media, and on the disruptive effects of social media.

She holds a Bachelor of Business Administration from the University of Technology, Jamaica, and a Master of Business Administration (MBA) from Manchester Business School, the University of Manchester in the United Kingdom.  She also holds certificates in Media and Communication from the Caribbean Institute of Media & Communication (CARIMAC), University of the West Indies, Mona.  She culminated her academic journey with a Doctorate in Business Administration (Distinction), from the School of Business and Technology, Capella University in the United States, specializing in Strategy and Innovation, researching social media adoption and impact.

Elaine is dedicated to making a positive impact and giving back to the next generation, and does so through “ Elevate Mentorship” - A youth mentorship program she co-founded to equip young men and women to make better career and life choices.

Find out more about her work at https://elainewilliamsmorgan.com